Privacy

UpShift Privacy Policy

Effective date: October 29, 2026

This policy explains what information UpShift ("UpShift", "we", "us") collects, why, and what you can do about it. It covers our website at upshiftdesk.com and the Salon Assistant / Massage Assistant service we run for businesses. UpShift is UpShift LLC, a Florida limited liability company (formation pending), based in Fort Myers, Florida, USA.

1. Our website

The sign-up form ("Get on the list")

If you join the list, we collect the name and email address you type, the product you're interested in (Salon Assistant, Elemental Skin Care, or both), and the page you signed up from. To stop spam and abuse, our server also records your IP address and your browser's user-agent (a short description of your browser and device) with the sign-up, and briefly counts sign-ups per IP address to limit repeated submissions.

This information is stored in a file on our own server and is only viewable by UpShift through a password-protected page. We use it only to contact you about the product you asked about. We don't sell it, rent it, or add you to anyone else's mailing list.

"Book a demo" links

The "Book a demo" buttons open our booking page on Calendly, a scheduling service, in a new tab. If you book a demo, Calendly collects the details you enter there (usually your name, email address, chosen time and any notes) and shares them with us so we can hold the demo. Calendly handles that information under its own privacy policy.

Cookies, analytics and fonts

Our website does not set cookies and does not use analytics, advertising or tracking tools. Our pages load typefaces from Google Fonts; when your browser fetches them, Google receives your IP address and basic browser information, as described in Google's Fonts privacy FAQ.

Server logs

Our web server does not keep a log of individual page visits. Like any server, it keeps technical system logs (for example, errors and certificate renewals) used to keep the site running and secure. We keep these logs for 90 days.

Hosting

Our website and services run on servers rented from DigitalOcean, LLC in the United States. DigitalOcean stores the data on our behalf and does not use it for its own purposes.

2. Salon Assistant and Massage Assistant (for our business customers' clients)

We build and run AI front-desk assistants for salons, massage studios and similar businesses. If you message one of those businesses on Facebook Messenger or Instagram, the assistant may read your message and reply on the business's behalf, check the business's calendar and book appointments for you, and pass urgent, medical or legal messages to staff.

For this service, the business you're messaging decides how your information is used and is responsible for it (it is the "controller"). UpShift acts only as its service provider (a "processor"): we handle your information on the business's instructions, only to provide the service to that business, and we don't use it for our own marketing or sell it. Each business has its own separate assistant and server; its clients' data isn't shared with other businesses.

Information processed can include your name and profile details as provided by Meta, the content of your messages, and appointment details. To work, the service relies on Meta (Facebook/Instagram), the business's calendar provider, and the AI service that writes replies (replies are written using the Grok Bot AI service). Each of these handles data under its own terms.

Questions or requests about your information in this service should go to the business you messaged. If you contact us instead, we'll pass your request to that business and help them respond.

The Harbor & Hue messaging service has its own policy at the Harbor & Hue privacy policy.

3. Elemental Skin Care app

Our Elemental Skin Care iPhone app has its own privacy policy. Please see the Elemental Skin Care privacy policy.

4. Who we share information with

We don't sell or rent personal information, and we don't share it for advertising. We share it only with the service providers named above (DigitalOcean for hosting, our email provider, and, for the Assistant service, Meta, calendar and AI providers), when the law requires it, or to protect our rights or someone's safety. If UpShift is sold or merged, information may transfer to the new owner under this policy.

5. How long we keep it

  • Sign-up list entries: until you ask us to remove them, or 24 months after our last contact with you, whichever comes first.
  • Demo booking details: 90 days.
  • Assistant service data: as long as the business's instructions and our contract with it require, then deleted within 30 days after the business stops using the service.
  • Technical system logs: 90 days.

6. Your choices and rights

You can ask us at any time to see, correct or delete the information we hold about you, or to stop contacting you. Email us at the address below and we'll respond within 30 days. We may need to confirm it's really you first. We won't treat you differently for making a request. Depending on where you live, you may have additional rights under local law.

7. Security

All connections to our site use HTTPS. Sign-up data is kept on our own server and our private list is password protected. No system is perfectly secure, but we take reasonable steps to protect your information.

8. Children

Our website and services are for businesses and adults. We don't knowingly collect information from children under 13. If you believe a child has given us information, contact us and we'll delete it.

9. Changes to this policy

We may update this policy. We'll change the "effective date" at the top and, for significant changes, we'll also email the salons and studios that use our service.

10. Contact us

UpShift LLC (formation pending)
Fort Myers, Florida, USA
Email: donovin@upshiftdesk.com